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How I Got Out Of A Group Exercise Teaching Slump
I think we’ve all been there from time to time. I don’t mind admitting that my slumps usually come from a place that is all of my own...

Anna Martin
Sep 233 min read


Why community is the number one retention tool in group exercise
We are great, don’t get me wrong but us alone, as instructors or personal trainers, are not enough to most people coming back for ever....

Anna Martin
Sep 94 min read


One Tiny Tweak That Changed Everything - Adding New Resistance Classes To Your Timetable
I’ve delivered resistance classes for over a decade. It started with trialling Zumba Toning for an extra income stream and quickly grew...

Anna Martin
Sep 23 min read


Learning to Say No: Finding Joy and Balance in Teaching
When we first start out teaching — whether it’s dance, fitness, or any kind of class — most of us say "yes" to everything . Even if it’s...

Anna Martin
Apr 283 min read


What are your limits? Looking after ourselves...
I've been thinking about this a lot recently, not only because yesterday I went to film and literally couldn't remember anything (a...

Anna Martin
Feb 274 min read


Thinking of launching something new for January?
When I first started teaching, and probably throughout the first few years I felt under a significant amount of pressure (from myself) to...

Anna Martin
Dec 1, 20234 min read


EVER FEEL A BIT LOST WITH WHERE YOU ARE GOING?
My business and the service that I offer my clients has changed dramatically since Feb 2020. Add to that their change in lifestyle,...

Anna Martin
Nov 23, 20233 min read


I have a confession:focus, connection & creativity for group exercise instructors - Business Support
I have a confession.
I’ve been a bit quiet on the email & blog front recently… which is a little odd for me because I love writing and jus

Anna Martin
Aug 4, 20233 min read
Promoting Fitness Classes In Your Local Area - Marketing Ideas for Fitness Instructors
Whilst numbers are definitely back on the up, promoting community fitness classes locally still requires effective marketing strategies...

Anna Martin
Jul 13, 20233 min read


Dispelling myths without calling people out
On the daily we hear things that we don’t agree with and we probably wish our client base wasn’t exposed to. Sometimes we REALLY want to...

Anna Martin
Mar 20, 20232 min read


Self Comparison is the Thief of Joy?
We’ve all done it. Scrolled through social media and seen a video of another instructor all busy and buzzing and feeling that green eyed...

Anna Martin
Mar 13, 20232 min read


Top 5 Courses/Qualifications for ETM Instructors After Qualifying
There are no two ways about it, group exercise is the mainstream and people of all shapes, sizes and interests are attracted to classes...

HFE - the UK's leading provider of fitness courses
Mar 30, 20223 min read


5 Systems That I Could Not Live Without
I know, we are run off our feet most of the time. Life is a bit hectic as a self-employed class instructor, personal trainer or dance...

Anna Martin
Mar 23, 20223 min read


Inspiring & Feeling Inspired
Oh my, we really do work in a job where we expend a lot of energy on motivating and inspiring other people to live their best lives....

Anna Martin
Feb 21, 20223 min read


Top Tips for Surviving Self-Employment
All those years ago when I quit my job as a Key Account Manager for a freight forwarder, little could I imagine what lay ahead for me....

Anna Martin
Feb 17, 20224 min read


Looking After Our Best Product - ourselves..
The difference between being a brand new injury-free fitness instructor versus one that has been around the block a few times is pretty...

Anna Martin
Feb 7, 20224 min read


Diary of a Group Ex Instructor - Blog 3
Diary of a Group Ex instructor Starting 2022 - A little bit weird January has always been my best pick up time. I would put my timetable...

Anna Martin
Jan 3, 20224 min read


Building PT from your Group Ex Business
With everything we have had to deal with in group ex over the last 15 months, it’s no wonder lots of instructors are adding personal...

Anna Martin
Dec 20, 20217 min read


Diary of a Group Ex Instructor - Blog 2
What a weird ass year we are coming to the end of. And to be quite honest it still feels like it should be October but instead most of us...

Anna Martin
Dec 8, 20213 min read


Building that January timetable - Guilt Free
It’s a toughie, deciding what you should put or keep on your timetable for January, especially this January in particular. I’ve had a lot...

Anna Martin
Dec 1, 20214 min read
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