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How I Got Out Of A Group Exercise Teaching Slump
I think we’ve all been there from time to time. I don’t mind admitting that my slumps usually come from a place that is all of my own...

Anna Martin
Sep 233 min read
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Why community is the number one retention tool in group exercise
We are great, don’t get me wrong but us alone, as instructors or personal trainers, are not enough to most people coming back for ever....

Anna Martin
Sep 94 min read
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One Tiny Tweak That Changed Everything - Adding New Resistance Classes To Your Timetable
I’ve delivered resistance classes for over a decade. It started with trialling Zumba Toning for an extra income stream and quickly grew...

Anna Martin
Sep 23 min read
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Learning to Say No: Finding Joy and Balance in Teaching
When we first start out teaching — whether it’s dance, fitness, or any kind of class — most of us say "yes" to everything . Even if it’s...

Anna Martin
Apr 283 min read
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What are your limits? Looking after ourselves...
I've been thinking about this a lot recently, not only because yesterday I went to film and literally couldn't remember anything (a...

Anna Martin
Feb 274 min read
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EVER FEEL A BIT LOST WITH WHERE YOU ARE GOING?
My business and the service that I offer my clients has changed dramatically since Feb 2020. Add to that their change in lifestyle,...

Anna Martin
Nov 23, 20233 min read
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I have a confession:focus, connection & creativity for group exercise instructors - Business Support
I have a confession.
I’ve been a bit quiet on the email & blog front recently… which is a little odd for me because I love writing and jus

Anna Martin
Aug 4, 20233 min read
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Promoting Fitness Classes In Your Local Area - Marketing Ideas for Fitness Instructors
Whilst numbers are definitely back on the up, promoting community fitness classes locally still requires effective marketing strategies...

Anna Martin
Jul 13, 20233 min read
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Dispelling myths without calling people out
On the daily we hear things that we don’t agree with and we probably wish our client base wasn’t exposed to. Sometimes we REALLY want to...

Anna Martin
Mar 20, 20232 min read
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Top 5 Courses/Qualifications for ETM Instructors After Qualifying
There are no two ways about it, group exercise is the mainstream and people of all shapes, sizes and interests are attracted to classes...

HFE - the UK's leading provider of fitness courses
Mar 30, 20223 min read
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5 Systems That I Could Not Live Without
I know, we are run off our feet most of the time. Life is a bit hectic as a self-employed class instructor, personal trainer or dance...

Anna Martin
Mar 23, 20223 min read
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Inspiring & Feeling Inspired
Oh my, we really do work in a job where we expend a lot of energy on motivating and inspiring other people to live their best lives....

Anna Martin
Feb 21, 20223 min read
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Looking After Our Best Product - ourselves..
The difference between being a brand new injury-free fitness instructor versus one that has been around the block a few times is pretty...

Anna Martin
Feb 7, 20224 min read
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Building PT from your Group Ex Business
With everything we have had to deal with in group ex over the last 15 months, it’s no wonder lots of instructors are adding personal...

Anna Martin
Dec 20, 20217 min read
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Building that January timetable - Guilt Free
It’s a toughie, deciding what you should put or keep on your timetable for January, especially this January in particular. I’ve had a lot...

Anna Martin
Dec 1, 20214 min read
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How to plan a banging non ETM warm-up…. quick & easy!
Creating your own freestyle classes can be a daunting prospect. And I will not deny I LOVE teaching pre-choreographed workouts, they...

Anna Martin
Jan 1, 20205 min read
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My Top 5 Tips to Resistance Train the Shizzle Out Of Your Class
My resistance classes have always been my biggest retention tool. They have been my USP in my local area, bridging the gap between doing...

Anna Martin
Jan 1, 20208 min read
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5 Things I Wish I'd Learnt How To Do Earlier
When it comes to group ex, there's so much to learn and a lot of it only comes with experience. Here are my top 5 things that made a huge...

Anna Martin
Jan 1, 20203 min read
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The Dance Fitness Artillery
So I'm currently dying after teaching dance fitness for the day in a local school for their 'Health Awareness Day'.... I had Year 1s...

Anna Martin
Jan 1, 20203 min read
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